CSR Activities Promoted via Songs
In India, several CSR initiatives have been effectively promoted through songs. These songs often combine emotional appeal with strong messages related to social causes, helping…
Corporate Social Responsibility
Songs can be a highly effective tool for promoting CSR (Corporate Social Responsibility) activities for several reasons:
1. Emotional Connection
Music appeals to emotions – A…
Sonic Triggers, or Sonic Branding
Sonic triggers, or sonic branding, are auditory elements that create a recognizable and memorable association with a brand. Here are a few brands with iconic…
Importance of music in Brand Building
Music plays a significant role in brand building, as it can deeply influence how consumers perceive a brand and connect with its identity. Here’s…